The January 2012 Free People catalogue was released this week, and once again, it didn't disappoint. This catalogue has one I have come to anticipate, not only to view the new collection, but also for the design and concept behind the catalogue. Free People always uses breathtaking, eclectic locations as backdrops as a canvas for their clothes, and this month was no exception. The January catalogue, however, used both coasts' two major cities: LA and NYC. The conceptual design showed how the collection applied to two different locations, and therefore a range of people. I think this month in particular succeeded in appealing to a range of consumers and styles, while maintaining impressive photography, Free People's quintessentially boho/eclectic styling, and not to mention featuring one of my favorite models Karlie Kloss!!
Check out the amazing photos and even more amazing new collection that travels from west to east throughout the catalogue. These are some of my favorites!
Love Always, Em